COTTON USA™ is synonymous with quality. Research officially confirms that consumers perceive U.S. cotton-containing finished goods to be more stylish, comfortable and durable. They also believe that more reputable manufacturers make these higher quality products.
Licensees may utilize the COTTON USA™ Mark to highlight U.S. cotton products throughout the supply chain and at retail. COTTON USA™ supports partners with a range of value-added services, and the benefits of partnership are tangible.
OUTSIDE THE USA: To use the COTTON USA™ Mark on products sold outside the USA, all licensees (mills, manufacturers, wholesalers, sourcing companies, brands and/or retailers) must use >50% U.S. cotton in the products (garments, home textiles and non-wovens).
INSIDE THE USA: To use the COTTON USA™ Mark on products sold inside the USA, the products must contain >50% cotton and 100% of the cotton must be U.S. cotton.
BOTH: If a product is sold both outside and inside the USA, it must follow the guidelines for “INSIDE THE USA” to be licensed.